This is the audio accompaniment to the following newsletter post:
Product-led sales (PLS), and sequencing B2B monetisation motions
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Someone recently commented on a LinkedIn post I wrote asking about Product-Led Sales (PLS): “Does the term "PLS" just mean a company with both Product-Led and Sales motions. And PLG would be Product-Led and NO Sales at all ...?” This got me thinking about ways to better articulate the different monetisation motions. I started writing a short reply about m…
