I’m excited to be speaking at the upcoming Product Drive online conference on October 4th. My talk is titled The Beautiful Synergy of Product-Led and Sales-Led Growth and is all around the topic of Product-Led Sales. It’s completely free, and I’d love for you to attend! Just
The product I’m working on fall into this category of too complex for pure plg… I think. It’s virtually impossible for a customer to get to value without a single touch point with our implementation team.
In this case pure plg is impractical at best, damaging at worst. You end up forcing customers to try to figure things out when it’s basically impossible. It’s easier handhold them to success and drip feed enough knowledge along the way that they can take the next 5-10 steps towards becoming a power user with less and less intervention from us. This could take years.
Minute Monday 21: Complex use cases and PLG
The product I’m working on fall into this category of too complex for pure plg… I think. It’s virtually impossible for a customer to get to value without a single touch point with our implementation team.
In this case pure plg is impractical at best, damaging at worst. You end up forcing customers to try to figure things out when it’s basically impossible. It’s easier handhold them to success and drip feed enough knowledge along the way that they can take the next 5-10 steps towards becoming a power user with less and less intervention from us. This could take years.